innovation copilots
  • Manifesto
  • Latest insights
  • Dealing with Chaos
  • Contact Us→
Sign in Subscribe
By Philippe MEDA in Hot Takes — 27 Mar 2025

Breaking: Apple enters the PC market with direct sales on its website

Breaking: Apple enters the PC market with direct sales on its website
Photo by Markus Winkler / Unsplash

This is real:

Previous

"State of the art" AI - part 2

Share
Next

The worrying inflection point that US-based AI platforms will embrace

You might also like...

🟢 What Europe actually loses when Apple withholds its AI (nothing much)
Hot Takes

🟢 What Europe actually loses when Apple withholds its AI (nothing much)

On Apple, the European DMA, Siri AI, and the current lack of demonstrable value for consumer AI.
Read more
Philippe MEDA
The product vs. service distinction wastes your innovation time
Hot Takes

The product vs. service distinction wastes your innovation time

Sit through enough innovation workshops in large organizations, and you will eventually
Read more
Philippe MEDA
The AI "job-pocalypse" feels like a Y2K bug moment
Hot Takes

The AI "job-pocalypse" feels like a Y2K bug moment

Fear often balloons when approaching transformational tech changes. Most of it is irrational, overblown, and (worse) hides the real dangers.
Read more
Philippe MEDA
🟢 What Audemars Piguet gets from the Swatch deal (not much)
Newsletter

🟢 What Audemars Piguet gets from the Swatch deal (not much)

The AP x Swatch Royal Pop collection, launched on 16 May 2026, says everything about how mass consumer brands think about luxury, and very little about how luxury brands should think about themselves.
Read more
Philippe MEDA
innovation copilots © 2026
Powered by Ghost