🔳 Our innovation framework
💡As a 2026 update, you can now find this tool directly online
Philippe MEDA
Hema Market, the Full ‘Digital is Over’ Experience
Since 2016 (a bit more actually), I’ve been pushing this simple
Microsoft understands what being an OS in 2019 means (maybe)
I was discussing a few weeks ago how Alibaba is swiftly becoming
Apple is Doomed (Again!)
It is now obvious (in hindsight’s what’s not?) that the
Reboot your innovation mindset
Do you want to reboot your innovation mindset? Then, you have to
Future-proofing your company
Innovation is taking responsibility for the fact that your company will still
Why ad is monetization wrong (really)
In a recent article on Medium called The End of the Ad-
Understanding the future of your market
In a video called « The End of the Beginning », Benedict EVANS talks
🛒 Alibaba, the Retail Operating System
Even more aggressively than Amazon, Alibaba positions itself from an e-commerce
How to build a McRib Strategy (Not)
I try to avoid talking mathematics when I address innovation strategy. As
The simplest definition of innovation
My first MBA class a long time ago was about finance. I
🤩 Are Internal Influencers The New Face of Your Marketing?
If you’re trying to understand how retail tries to adapt to