🟢 Pricing innovation
You might also like...
🟢 Business strategy is only about one thing: avoiding becoming a commodity
Business strategy is often seen it seems as a convoluted field dealing with tons of tools, frameworks, and intricate concepts. I'd argue that if you care to streamline all the fluff, it's only about one thing: making sure a business doesn't fall into the commodity trap.
🟢 'Thinking in Bets': a handbook for innovation portfolio decisions
Bad timing on my part; this is a book I should have recommended as a summer read. Now we are all back at our desks, but hey, it reads just as well on a Tuesday evening in September!
🟢 Hacking McKinsey's three horizons for chaotic markets
McKinsey's three-horizon model gives a useful common vocabulary for innovation strategy. But it was built for a stable planning environment, and it doesn't explain either how to navigate and transition from H1 to H3 or how much an incubation structure's real capacity sits in H1, H2, and H3.
🟢 Why classic innovation frameworks fail in our current chaotic markets
Most industrial innovation units still operate with ideas and tools from the