Hot Takes
Tim Rayner from Phase One Insight poked me recently to discuss an article on AI published at the beginning of the year. The article "The Third Magic" discussed many thorny concepts about AI and how we humans deal with knowledge, cognition, and power. Among (many) other things, the
Newsletter
While Meta just announced a paying blue mark subscription for Facebook and Meta, it's worth questioning their logic, if there's a real strategy at play, and what subscription is as a business model anyway.
Culture
If you think The Godfather II would be the worst possible source to find the proper inspiration for strategy and innovation, I'd be with you. That being said, the movie has an interesting line of dialogue between Michael Corleone and Tom Hagen, his half-brother of sorts and family
Newsletter
In this series of five articles, I will discuss each of the current GAFAMs as 2023 might be the year their reign of supremacy on our life, work, and social connection comes to an end.
Strategy
With the seemingly sudden rise of artificial intelligence as the new thing that no one saw coming ('sigh'), there are vast amounts of media reports, business theories, and plain drama that use words like "revolution," "disruption," "breakthrough," "obsolescence" or even
Hot Takes
Now that we might start to believe that the Covid-19 pandemic is mostly behind us, we certainly want to think that everything is back to normal; whatever normal was three years ago. But it's not, and we aren't. What generally eludes us is the second-order consequences
Hot Takes
Among the gazillions of new applications that ChatGPT is currently offering, one that I've found quite amusing (and efficient) is checking how good your marketing is. How to do that? Simply by asking the AI to explain back to you your tagline, missions statement, or the name of
Culture
We always actively talk about how culture eats strategy for breakfast and how understanding the underlying way an organization processes decisions is critical when dealing with critical market changes. This notion of 'culture' and its 'importance' is never met with resistance. It is probably because it
Newsletter
This week, a special episode in our GAFAM series about ChatGPT (hey, you knew it was coming 🤗).
Hot Takes
I have already expressed my doubts a few times about innovation methodologies that are both all-encompassing and self-contained. The fabulous five-step methodologies that get you from A to E flawlessly and can solve all your seemingly inscrutable problems are, at best, overly optimistic but mostly cheap grifts. If you missed
Strategy
Tesla fans might not like it, but from a pure design and "car" perspective, Tesla is the care from the future... as it was imagined twenty years ago (read: they lost their edge and are very much dated regarding what is offered by competitors). What we still overlook,
Weak Signals
I've been teasing that for a few days, but let's say we are officially experimenting with a podcast version of our articles. To be clear, Stéphanie and I have been struggling with this idea for months as we don't have the material time to