Apple hasn't gone bad at marketing; they are in an existential crisis
An interesting controversy started two days ago when the latest Apple ad
🟢 9 Strategic insights for 2025 - 1. There is no digital market
In this series, I will share the nine key insights I deeply believe you should be aware of to drive any business into our short-term and yet very volatile future...
🟢 My Big Technology Framework - Part 6. Final insights
For the next few weeks, I'm taking up the challenge of explaining all the mechanisms at play that lead a technological invention to become an innovation in the market. Which is probably more difficult than what physicists do when they try to explain the universe : )
Hey Tesla, what is a platform?
If you still need to understand what a platform is, look no
How to close the gap with competitors when your venerable brand slows you down?
When discussing innovation (changing the market), it's often overlooked that
🟢 My Big Technology Framework - Part 5. Where disruptions come from...
For the next few weeks, I'm taking up the challenge of explaining all the mechanisms at play that lead a technological invention to become an innovation in the market. Which is probably more difficult than what physicists do when they try to explain the universe : )
Energy is the key bottleneck for AI in the next few years...
In a recent interview with Dwarkesh Patel, Mark Zuckerberg addressed the mother
The problem with Apple Vision Pro...
I'm still trying to process the core reason why the
Meta is now a paragon of openness (sort of)
Mark Zuckerberg has just announced a strategic shift for its VR headset
Could the DMA force Apple to leave Europe?
A few weeks ago, I was interested in how U.S. tech
How the U.S. intends to reboot its defense industry with an ex-Apple exec and startups
While the U.S. Defense Innovation Unit (DIU) has supported national startups
Tim Cook's doctrine
In January 2009, Tim Cook, at the time Acting Apple CEO, was