🟢 How to kill a Facebook (or any network effect-based business for that matter)

We talked many times over about network effects and their indisputable power. The question today is: Is there a self-defense manual against them? Or "How to kill a Facebook"?

🟢 How to kill a Facebook (or any network effect-based business for that matter)
Photo by visuals / Unsplash

Many times over, I've been discussing the central roles of network effects for the digital economy and how/why they now reign supreme on top of the business food chain. I realize, though, that I never explained their Achille's heel, or only briefly.

Without going back to the previous elements I explained, you have to keep in mind that network effect-based businesses become unstoppable forces when they start to click together past a critical mass.

🔴 Growth engine vs. Network effect vs. Flywheel
Not quite the summer’s read for the beach (I know, I know) but an important article for startups and corporate innovators nonetheless. Why innovate if you don’t bring change in the market at scale after all? And how do you plan for scale?

The question today is: do we have a self-defense manual of sorts against network effects?