🟢 What's your corporate IETS ratio?

Just a quick 👋 while you are probably readying yourself for the 'back-to-school' period. (Sorry about that.) I'll be back posting my newsletter in its regular format, probably around mid-September. I'm not going to lie; pausing for a little bit of writing so much every week was quite relaxing.

I was also quite busy designing, recording, and launching a new tailor-made webschool program for a leading worldwide pharmaceutical industry this summer. Not exactly the best beach occupation? Maybe. But it is another amazing opportunity for sharing tools, frameworks, and, most importantly, mindset change on what innovation is for a collective of intrapreneurs.

If you missed the latest episodes...

And suppose you missed some episodes of the latest series in the newsletter, as a quick reminder. In that case, I was sharing some of the key strategic insights I'm trying to keep in mind for the very short term: There is no digital market distinct from brick-and-mortar anymore, robotization (starting with the industry) is anything but a fad, geopolitics is already having a direct impact on your business (no matter how small or what sector), which also means that high volatility and uncertainty is the absolute new norm, and lastly (for now) pricing will become much more polarized than in any other time.

The IETS ratio?

In any case, I was feeling itchy not sharing innovation insights with you, and these last few days, I was thinking about what makes companies solid innovators or not. And I realized that before this summer, I had to run two missions for different business units of the same company, pretty much at the same time and on the same subjects. Yes, I know. Large companies sometimes work like that, and internal communication oftentimes is not their strong suit. That being said, these two missions were quite fascinating A/B testing of sorts; one went "OK," while the other one was a resounding success.