> ## Content Index
> Fetch the complete content index at: https://icopilots.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# The most common problem with innovation
- URL: https://icopilots.com/common-problem-innovation/
- Published: 2017-12-02T10:23:07.000Z
- Updated: 2022-03-08T21:42:56.000Z
- Author: Philippe MEDA
- Tags: #wp, Weak Signals

💡

The most common problem with innovation is that companies believe it should be customer driven.